Top 3 Running Tips for Beginners

Top 3 Running Tips for Beginners #LoveStyleHi, my name is Dawn and I’m a fellow runner and Health & Fitness Coach. I virtually coach clients through at-home workouts and meal planning. I love to see people realize their full potential and achieve confidence in their body, strength in their daily movements and maximum health through nutrition. I will run my third half marathon this week. I’m a newlywed living in Milwaukee, WI and I love to eat, travel and sip on lattes.

Why run? (Unless you’re being chased by a bear, that is.) Aside from the obvious cardiovascular benefits, running gives you the opportunity to explore nature, take your fitness to new heights, enjoy camaraderie on the running trails, crush new goals, and yes, experience the infamous “runner’s high” (What’s that all about anyway? Read on. I’ll tell you.) If you’ve been yearning to join the club and see if running is all it’s cracked up to be, here are my TOP 3 tips to get you started.

3 Tips for Beginner Runners

Top 3 Running Tips for Beginners1.) Invest in a good pair of running shoes.

Getting yourself a good pair of running shoes is crucial. Bon-Ton carries several great brands, including Asics, Reebok and Ryka. I picked up this pair of Asics there and they fit like slippers. Running in old shoes is a no-no. Proper cushioning and support is crucial for preventing injury and shoes wear out over time. A good rule of thumb is to replace your shoes every 500 – 600 miles.

If you don’t have a lot of money to drop on new kicks, just make sure you pick a pair designed for running that you are comfortable in! Trust me, I am all ABOUT the fitness fashion but this is not the time to buy based on looks. If you plan on running long distances, consider buying a pair a half size bigger than your normal shoe size, as your feet will swell and flatten out over time.

Long Story Short: If your shoes are uncomfortable, pinching or ill-fitting, you are not setting yourself up for success.

2.) Find a running buddy.

While running may be considered a solo sport, it can actually be a very social activity. The running community is extensive, welcoming and friendly. When you’re first getting started, running with a friend or group makes the experience really fun! It is comforting knowing that someone is “in it with you” and you will bond over shared struggles (how long IS THIS HILL?!) and triumphs (woo! longest distance yet!).

Anytime you start something new, it can be uncomfortable and when that moment hits, it’s the friend next to you that will keep you going. If you don’t have friends that run, check out local running groups and clubs, or even virtual running communities. There are plenty of running-centered groups on social media where you can share stories, find success partners, ask questions and celebrate your successes.

Long Story Short: Surrounding yourself by like-minded individuals and sharing your journey will enhance your experience, so plug in to the running community.

3.) Set a goal.

One of the most enjoyable aspects of running is doing things you’ve never done before. Maybe you can only run for 15 minutes without stopping. Guess what? When you run for 20 minutes without stopping it is going to be the most fabulous day and you will want to SHOUT it from the rooftops!

The sense of accomplishment that comes with achieving new distances/times is like none I have experienced with any other type of fitness. I encourage you to sign up for a race or set a goal distance and publicly announce your intention to run it. Even if it’s a quarter mile farther than you’ve ever gone, you’ll reap the exhilarating benefits of accomplishing a new goal, your body will start to release endorphins, aka the “runner’s high”, and you’ll have a reason to get out the door as you begin to fall in love with running.

Long Story Short: Maximize the full potential of the benefits of running by pushing yourself just a little bit.

Top 3 Running Tips for BeginnersShoes: Asics Watch: Asics Leggings: Marc New York

Congratulations! You are a runner. Own your success and celebrate it. If you run, you can call yourself a runner. That term is not reserved for the elites in Boston.

If you’re like me, you probably have Pinterest boards exploding with recipes, shoes and fitness fashion. Create a Pinterest board with your favorite active styles from Bon-Ton and you could win your board! Get all the info and enter to win.

Enjoy your journey, once you start running, it will be with you forever. It will turn a bad day into a good one, reveal strength within yourself you never knew you had, and create memories to last a lifetime. Happy running!

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The Bra Fit Basics

Five insider tips and tricks to aid you on your journey to finding the bra of your dreams. After all, who doesn’t love a little strap appeal?

Most of us have worn a bra since high school.

In other words: You’d think we’d be bra fit aficionados by now.

Over time, however, it has become increasingly evident for many of us that while we know how to choose our favorite color, fabric and style, a perfect fitting bra remains elusive.

Don’t fret! I’ve compiled five insider tips and tricks to aid you on your journey to finding the bra of your dreams. After all, who doesn’t love a little strap appeal? Continue reading →

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Top 10 Timeless Wedding Gifts

I’m in that life stage where everyone around me is tying the knot. (Including me! I just got hitched in July. That’s my handsome hubby, Spencer, and me snapping a selfie on the wedding day.)Top 10 Timeless Wedding Gifts

Anyways… back to other people’s weddings. It’s exciting and romantic to watch friends make such a special promise to one-another. I look forward to all the fabulous wedding moments: Fawning for the bride’s dress, sobbing over the vows, eating way too much wedding cake, and attempting to burn all my cake calories off on the dance floor.

I also look forward to the bride and groom opening my wedding gift, probably more than the average person. I’m one of those people that really takes pride in my gifts. I simply prefer to give gifts than to receive them, but I’m just weird like that. I won’t lie, I want my gift to be their favorite. Gift giving is not something I take willy nilly-y. I take time to strategize and ask important questions like…

“What will stand out at their gift opening?”
“What will have a permanent place in their happy home together.”
“What will they look at 10 years from now and say to themselves, ‘Remember when we got this for our wedding?’ ”

My rule of thumb for the perfect wedding gift is that it should have a good lifespan.

Few things will be truly timeless, like the couple’s love for one another. But the perfect gift should have the quality to withstand at least their first few years together as Mr. & Mrs.

I’m perfectly aware that my gift-giving obsession is a little over-the-top. But everybody has their quirks. That being said, as a bride who’s opened oodles of gifts and as a guest who has thoughtfully strategized about the perfect gift to give, I’ve rounded up my list of the most timeless gifts.

Here are a few of the gifts I was most excited to give… and to receive.

Top 10 Timeless Wedding Gifts

Top 10 Timeless Wedding Gifts

1.) Versatile Furniture

Chic Designs Moroccan-Inspired Square Patterned Pouf Poufs are a popular + trendy furniture item. They double as a small table, ottoman or extra seating for company. A distinctive-patterned pouf is the perfect accent for any room. This Moroccan-Inspired Square Patterned Pouf is carefully handmade and comes in six different colors!


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Manic Monday: “Victories” by Mia Hamm

It’s Manic Monday again, and if you’re like me, you’re getting back in the swing of things for the week: the daily routine, work, and fitness. This week, we’re taking some advice from soccer star Mia Hamm on victories – especially those fitness-related. Mia reminds us that we should appreciate our accomplishments, but to never stop. She dares us to keep moving, keep pushing. So keep that in mind this week, ladies, whatever it means to you: maybe one more mile, one more stretch, or one more lap.

Manic Monday: “Victories” by Mia Hamm

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It Takes Three: Calvin Klein Soft Pants

Three unique ways to style soft pants this season.Look 1: Anne Klein Blazer | Vince Camuto Sleeveless Blouse | Dolce Vita Flat Sandals | Erika Lyons Necklace | Olivia & Joy Handbag

Looks 2: Calvin Klein Tank Blouse | Coach Sandals | Nine West Handbag | Vince Camuto Earrings

Look 3: BCBGeneration Sweat Top | Michael Kors Sandals | Vince Camuto Necklace | Calvin Klein Handbag

This season, soft pants are the new black. Everywhere you turn, this oh-so-comfy style can be found in a variety of shapes — from sleek and tapered to wide and flowy. In addition to their covetable comfort, soft pants are flattering on a variety of body shapes, and can be mixed and matched with a plethora of pieces in your wardrobe. Here’s a look at three ways to wear your new go-to closet staple.

Calvin Klein Soft Pants: Three Ways

1.) Punctuate with a Pop of Color

These Calvin Klein black and white print tapered leg pants are easy to pair with a variety of tops and accessories, thanks to the neutral color palette and the understated pattern. I love to accent my black and white clothing with pops of vivid color, like hot pink, electric blue and vibrant orange. Whether it’s a brightly colored tank or tee, or a colorful statement necklace, handbag or shoes, adding a new hue is the perfect way to brighten up your soft pants this season.

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Melissa: Retro Glam

Melissa: Retro GlamMelissa is our absolutely adorable Advertising Fashion Coordinator, and works at the photo studio styling photo shoots, models, and more to be in tip-top shape and ready for the spotlight! She loves to try the newest trends, but also knows what she likes and pulls off any look with ease. Her style is spot on, and we always look forward to what inspiring outfit she is going to wear to work! You can find Melissa spending time with her husband, Nick, and their cute-as-can-be dog, Wolf. She has a knack for anything DIY, home décor, styling an outfit, and is just plain great all around!

Melissa: Retro GlamMelissa: Retro GlamMelissa: Retro GlamSunglasses: Relativity | Belt: Michael Kors | Necklace: Relativity | Shoes: Keds | Watch: Anne Klein | Scarf: BCBGeneration Continue reading →

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Upcoming Fall 2014 Lip Trends

Spice up your lips with great colors that shimmer, shine and moisturize for a healthy, bright smile. It’s a little indulgence you deserve big-time!

No more dry lips or boring colors that wear off in the blink of an eye.

You’ll have staying power and summer fun with a brilliant palette of stylish lip trends that pop and sizzle.

So, read on for the hottest lip service around! You’ll get glitz, glamour and maybe even a little romance with these top new lip treatments.

Upcoming Fall 2014 Lip TrendsTrend 1: Sparkle + Shine

Elizabeth Arden Limited Edition Lip Gloss in Intriguing VioletElizabeth Arden’s Limited Edition Lip Gloss has everything your lips will love! A buttery, vitamin-enriched formula soothes your lips while Maxi-Lip plumps your skin for a fuller, richer appearance. And nothing says ‘Sassy’ like these sparkly, vibrant colors. This limited edition gloss will stick to your lips like a well-placed kiss!

(Shown: Intriguing Violet and Glamorous Gold)

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Dresses Guide For Your Body Type

What’s your type?

When it comes to our bodies, it’s usually Straight, Full Bust, Hourglass, Pear or Apple. But like identifying your own face shape, figuring out your body type can sometimes be tricky. Luckily, we have a fool-proof guide to identifying your body type, and choosing the perfect dress to accentuate your shape to the max.
What’s the difference between an apple and a pear? How about curvy vs. hourglass? Here’s a look at the five basic types, and the attributes that characterize them:

  • Straight: Straight body types have very similar bust, waist and hip measurements, and are of a slim build.
  • Full Bust: Full Bust shapes are characterized by a bust measurement that is a bit larger than your hips and thighs.
  • Hourglass: The classic hourglass shape is envious indeed — think full bust, small waist and fuller hips.
  • Pear: Pear is similar to hourglass, but a bit fuller through the hips and backside, and smaller through the bust.
  • Apple: Apple shapes are a bit round in the middle, and are narrowest above the natural waist.

Now that you know your body type, let’s take a look at the perfect dress shapes for you.
The sheath dress, one of the most popular style of day-to-night dresses, will perfectly flatter straight and apple shapes. For straight body types, shifts show off your slim form; for apples, the shift shape dips in at your narrowest point to accentuate your waist.

Dresses Guide For Your Body Type - Apple Body Shape

Who loves a traditional A-line, or fit and flare? The good news: This dress shape is universally flattering and will show off the best possible you, no matter your shape or size. However, pear shapes rock this style the best, as it conceals wider hips and backside and accentuates your small waist.Dresses Guide For Your Body Type - Pear Body Shape Continue reading →

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The Coordinated Couple

The Coordinated Couple

Dress: DKNYC | Ring and Bracelet: Michael Kors | Necklace: Erica Lyons | Women’s Shoes: Michael Kors | Earrings: Vince Camuto | Suit and Belt: Tommy Hilfiger | Dress Shirt: Ralph Lauren | Tie: Michael Kors | Men’s Shoes: Steve Madden

You finish each other’s sentences. You laugh at the same (often inside) jokes. There’s no doubt you and your mate perfectly complement each other. Why not take it one step further with your fashion choices, as well?

From David and Victoria Beckham to Gwen Stefani and Gavin Rossdale, some couples have made a paparazzi-infused living out of mixing and matching to coordinated perfection. And there’s no reason you and your partner can’t take a cue from these celebrity soul mates. Continue reading →

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Ask Florida: Essential Make-up Brush Guide

Dear Florida -


Can you help me understand the proper use for each brush? I know each of them has a specific purpose, but I have a sneaky suspicion I’ve been using the incorrect brushes when applying my make-up.




Ask FloridaDear Alexandra -

In just ten steps you can find out how to be at the top of your game and apply makeup like a pro. Here are a few of my beauty “tools of the trade,” tips and tidbits on working with make-up brushes.

But there’s one major piece of advice: Don’t forget to BLEND.

My Guild to 10 Essential Make-up Brushes

Ask Florida - Make-up Brush Guide

Step 1: Concealer Brush

Lancôme Dual End Foundation & Corrector Brush

Lancôme® Dual End Foundation & Corrector Brush is great for applying foundations, creams, liquids and concealers when hiding dark circles. Use the small end of the brush to target imperfections and the large end to cover other areas of the face. The custom-dome shaped brush is made from synthetic and natural bristles for smooth applications.


Step 2: Foundation Brush

Clinique Foundation Brush

A foundation brush is used to even skin tone. Clinique Foundation Brush has a flat surface to reach narrow areas of the face. Try using one side to apply your foundation and blend with the other side.

Tip: The foundation brush can also be used to apply your moisturizer. The mixture will give your foundation a sheer, smooth application.


First of its kind, try the NEW Estee Lauder Sculpting Foundation Brush. An exclusive brush that follows the contour of your face to lift, sculpt for seamless blending!Estee Lauder Sculpting Foundation Brush

Tip: Try with Estee Lauder’s Perfectionist Youth-Infusing Foundation on the back of your hand and dip the brush into the makeup. Apply upward motions over the entire face. Finish with a swirling motion to blend like a true makeup artist.

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